Effective date: August 24, 2026
Friday Health (“Friday Health,” “we,” “us,” or “our”) operates the website located at fridayhealth.ca (the “Site”). This Privacy Policy explains what personal information we collect through the Site, how we use it, and the choices available to you. It applies to visitors to the Site and to prospective patients who contact us or request an appointment through the Site.
This Privacy Policy does not cover information collected through your in-clinic patient file or through your JaneApp patient account, which are governed separately as described below.
1. Information We Collect
Information you provide to us. When you fill out a contact form or request an appointment through the Site, we collect the information you submit, which may include your name, email address, phone number, and any message or service interest you provide. This information is used to respond to your inquiry and, where applicable, is passed to our booking system (JaneApp) or stored in our customer relationship management system (HubSpot) so our team can follow up with you.
Information collected automatically. Like most websites, the Site automatically collects certain information when you visit, including your IP address, browser and device type, operating system, referring website, pages viewed, and the date and time of your visit. We collect this information through cookies, pixels, and similar technologies, described in more detail below.
Booking and health information. If you book an appointment, your scheduling details and any health or medical intake information you provide are collected and stored directly within JaneApp, our third-party practice management platform, and are handled under JaneApp’s own privacy and security practices. Friday Health’s website and marketing systems (including HubSpot) do not collect or store your medical history or clinical information; we retain only your contact details and the general nature of your inquiry for lead-tracking and follow-up purposes.
2. Cookies, Pixels, and Mobile Identifiers
The Site uses cookies, web beacons (pixels), and, where you access the Site through a mobile app or device, identifiers such as the Android Advertising ID or the Advertising Identifier for iOS (IDFA), or similar technologies, to recognize your browser or device, understand how you use the Site, and deliver advertising that may be relevant to you. These technologies may be set by Friday Health directly or by third-party services we use, such as Google Analytics and Meta (Facebook/Instagram) Ads, described below.
You can control cookies through your browser settings, including blocking or deleting them. Because cookies help certain features of the Site function properly, disabling them may affect your experience on the Site. Where required by applicable law, we will provide a cookie consent notice or banner giving you clear information about our use of cookies and the ability to accept or decline non-essential cookies before they are set.
3. Google Analytics
We use Google Analytics, a web analytics service provided by Google, to help us understand how visitors use the Site. Google Analytics uses cookies and similar technologies to collect information such as pages viewed, time spent on the Site, and general location and device information. This information is used in aggregate to improve the Site and our marketing.
For more information about how Google collects and processes data when you visit sites or use apps that use Google’s services, please see “How Google uses data when you use our partners’ sites or apps”.
You can opt out of Google Analytics tracking across websites by installing the Google Analytics Opt-out Browser Add-on, or manage your ad personalization settings at Google Ad Settings.
4. Meta (Facebook and Instagram) Advertising
We use Meta’s advertising tools, including the Meta Pixel, to measure the performance of our ads and to show you relevant advertising on Facebook and Instagram based on your activity on the Site. Meta may use cookies, pixels, and mobile advertising identifiers for this purpose.
You can learn more about how Meta collects and uses information in Meta’s Privacy Policy, and you can manage the ads you see through Meta’s Ad Preferences settings.
5. Other Service Providers
We work with the following third-party service providers to operate the Site and manage patient inquiries. Each provider processes information on our behalf and maintains its own privacy and security practices:
- JaneApp – appointment scheduling and, where applicable, patient health intake and clinical records.
- HubSpot – customer relationship management, used to store contact details and lead information from Site inquiries (no medical or clinical information is stored here).
- Google Analytics and Google Ads – website analytics and paid search advertising.
- Meta (Facebook/Instagram) Ads – paid social advertising and ad performance measurement.
6. How We Use Your Information
We use the information we collect to respond to inquiries and appointment requests, communicate with current and prospective patients, operate and improve the Site, measure and improve the performance of our advertising, and comply with legal obligations.
7. Your Choices and Consent
Where required by law, we will use commercially reasonable efforts to provide you with clear and comprehensive information about our use of cookies and similar technologies and to obtain your consent before storing or accessing information on your device in connection with the Site, except where such storage or access is strictly necessary for the Site to function. You can withdraw consent or manage your preferences at any time through your browser or device settings, or through the opt-out links provided above.
8. How We Protect Your Information
We take reasonable administrative and technical measures to protect the personal information we collect. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Data Retention
We retain contact and lead information for as long as necessary to respond to your inquiry, maintain our patient and prospective patient records, and meet our legal and business obligations, after which it is securely deleted or anonymized.
10. Your Privacy Rights
Under British Columbia’s Personal Information Protection Act (PIPA), and where applicable the federal Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to access the personal information we hold about you, request that we correct any inaccuracies, and withdraw your consent to our collection, use, or disclosure of your information, subject to legal and contractual restrictions. To exercise any of these rights, please contact us using the information below.
If you have concerns about how we handle your personal information that we are unable to resolve, you may contact the Office of the Information and Privacy Commissioner for British Columbia.
11. Children’s Privacy
The Site is not directed at children, and we do not knowingly collect personal information from children through the Site.
12. Links to Other Websites
The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites, and we encourage you to review their privacy policies directly.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or operational reasons. The effective date at the top of this page indicates when it was last revised.
14. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Friday Health
1245 W Broadway #302, Vancouver, BC V6H 1G7
Phone: 604-733-2632
Email: info@fridayhealth.ca